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Crispy katsu sandwich with lettuce, pickles, pickled red onions, and creamy sauce on a fresh bun from Rose's Deli.
Established · 10 signalsprepared_food
Rose's Deli logo

Rose's Deli

4.9(96 reviews on Google)

Rose's Deli was established in 2024 in New Plymouth by Helen Rose Kathleen Lawrence, driven by a profound love for feeding people and bringing them together over good food. They're all about bringing flavour to the neighbourhood with premium, locally sourced ingredients

Highly rated by 96 reviewers on Google

Craft ObsessionOperator PassionAuthentic SourcingTradition PreservedMoment of CareStory RichArtisan QualityEmerging momentumCommunity tractionPersonal Connection

Their Story

Rose's Deli was established in 2024 in New Plymouth by Helen Rose Kathleen Lawrence, driven by a profound love for feeding people and bringing them together over good food. The business began by subleasing from "generous friends at Liardet St Projects" before finding its dedicated home at 52 Devon…

What They Make

  • Gourmet Sandwiches (on freshly baked, overnight-fermented focaccia bread)
  • Pastrami and Pickle Sandwich
  • Chimi Steak Sandwich (seared sliced rump, chimichurri, caramelised onion, mustard mayonnaise, melted cheese, parmesan, rocket)
  • Hot Chook Sandwich (buttermilk fried chicken thigh, lemon caper mayonnaise, iceberg, pickled red onion)
  • Beast From the East Sandwich (crunchy falafel, sumac lemon labneh, punchy kasundi, pickled red onion, rocket)
  • Vegan Green Goddess sandwich
  • Mini meatball subs
  • Cakes (luscious and decadent, including Basque cheesecakes, gluten-free options)
  • Brown Sugar Chocolate Chunk Cookies
  • Salads (e.g., Roast Chicken Salad)
  • Sides (e.g., fries)
  • Locally roasted Incafé coffee
  • Seasonal catering items (e.g., mini focaccia buns with green apple, calvados, toasted walnuts; heirloom tomatoes)

More from Rose's Deli

Catering servicesNewsletter/Club Sandwich signup (for updates, pop-ups, exclusive recipes)

How to Get Their Products

Direct Sales

52 Devon Street East, New Plymouth Central, New Plymouth 4310, New Zealand

Uber Eats delivery (New Plymouth), Uber Eats pickup, Physical store (52 Devon St East, New Plymouth)

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